The process of communicating a brand based on research. Intelligence coordinates the conceptualization, development and implementation, to later measure, feedback and adjust the corporate identity, advertising campaign and/or its attributes if required.
– Development of corporate image.
– Advertising campaigns integrated communications.
– POP, OOH and advertising material.
– Study of campaign results.
– Positioning and analysis of information.
– Brand experience. Promotional activities on a specific channel. (activations, prices, displays and distribution)